I’m Sander Leech, a brand and creative leader based in the San Francisco Bay Area. I help companies build brands that are differentiated, drive growth, and people believe in.
At Barclays Global Investors, I helped take iShares from almost nothing to a brand with $490B in assets. At Barracuda, I set up the internal creative agency, led three global brand overhauls, and ran campaigns that drove $100M in annual pipeline.
In each role, I built the strategy and led the teams that made it happen.